Measuring Up the Business Case for GIS

Unlocking the Power of Geospatial Intelligence

In today's data-driven business landscape, organizations are leveraging geospatial technology to gain a competitive edge. Geographic Information Systems (GIS) empowers businesses to analyze, visualize, and interpret location-based data to make informed decisions, optimize operations, and uncover new opportunities. However, justifying GIS investments can be a challenge, especially with limited resources and competing priorities.

Introducing Measuring Up the Business Case for GIS Volume, a comprehensive guide that provides a roadmap to quantifying and communicating the Return on Investment (ROI) of GIS investments. This invaluable resource empowers organizations to make data-driven decisions and unlock the full potential of GIS.

Measuring Up: The Business Case for GIS, Volume 3

by David S. Law

5 out of 5

Language	:	English
File size	:	38367 KB
Text-to-Speech	:	Enabled
Screen Reader	:	Supported
Enhanced typesetting	:	Enabled
Word Wise	:	Enabled
Print length	:	246 pages
Hardcover	:	34 pages
Item Weight	:	8.1 ounces
Dimensions	:	6.14 x 0.25 x 9.21 inches

FREE

Quantifying the Value of Geospatial Insights

Measuring Up the Business Case for GIS Volume presents a structured approach to evaluating the benefits of GIS across various business functions. It outlines proven methodologies for measuring both tangible and intangible benefits, including:

• Increased operational efficiency: Reduce costs and enhance productivity by optimizing routes, managing assets, and streamlining processes.
• Improved decision-making: Empower leadership with location-based insights to make informed decisions and mitigate risks.
• Enhanced customer engagement: Create personalized and location-aware experiences that increase customer satisfaction and loyalty.
• Competitive advantage: Differentiate your business from competitors by leveraging geospatial data to identify market trends and develop innovative strategies.
• Increased revenue generation: Uncover new revenue streams by analyzing customer demographics, optimizing product placement, and identifying untapped markets.

Building a Compelling Case for GIS Investment

Beyond quantifying benefits, Measuring Up the Business Case for GIS Volume provides guidance on building a compelling case for GIS investment. It presents best practices for:

• Identifying key stakeholders: Engage decision-makers who can champion GIS adoption and secure funding.
• Articulating business objectives: Define clear and measurable goals that GIS will support, aligning it with organizational priorities.
• Evaluating existing capabilities: Assess current technology and processes to identify areas where GIS can make a significant impact.
• Calculating the ROI: Utilize proven methodologies to quantify the monetary and non-monetary benefits of GIS investments, justifying expenditures.
• Communicating the value: Present the business case effectively, using data-driven evidence and compelling narratives to persuade stakeholders.

Case Studies and Best Practices

Measuring Up the Business Case for GIS Volume is enriched with real-world case studies that demonstrate the transformative power of GIS in various industries. These examples illustrate how organizations have successfully quantified the benefits of GIS and achieved significant improvements in:

• Supply chain management
• Transportation planning
• Marketing and sales
• Customer service
• Asset management

By studying these case studies, organizations can gain valuable insights into how to tailor GIS solutions to their unique business needs.

Measuring Up the Business Case for GIS Volume is an indispensable guide for any organization considering or implementing GIS. By providing a roadmap for quantifying and communicating the ROI of GIS, it empowers businesses to make informed decisions that unlock the power of geospatial intelligence.

Invest in this comprehensive resource today and unlock the full potential of GIS to revolutionize your operations, enhance decision-making, and drive growth for your organization.

Free Download Your Copy Now

Measuring Up: The Business Case for GIS, Volume 3

by David S. Law

5 out of 5

Language	:	English
File size	:	38367 KB
Text-to-Speech	:	Enabled
Screen Reader	:	Supported
Enhanced typesetting	:	Enabled
Word Wise	:	Enabled
Print length	:	246 pages
Hardcover	:	34 pages
Item Weight	:	8.1 ounces
Dimensions	:	6.14 x 0.25 x 9.21 inches

FREE